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2017-03-31 16:24:23
Key Skills:
SEO Content Strategist LOC;Golden, CO
2017-03-31 16:24:23
Job Type:
Full Time only
Budget $: 100,000 - 200,000
Budget $: 100,000 - 200,000
Responsibilities & Functions:
- Cross-functional collaboration
- Work cross functionally developing & executing strategies that support team and company goals, keeping everyone on schedule.
- Manage content development from creation to completion to promotion.
- Help create, implement and manage large digital assets.
- Help define and write product requirements when necessary.
- Manage existing partnerships and distribution channels internally and externally.
- Develop new partnerships, distribution options, and outreach initiatives.
- Goal Setting, Reporting & Analysis
- Monitor and evaluate efforts, measuring and comparing results vs goals.
- Analyze and determine tactical and strategic recommendations based on data.
- Leverage keyword research as well as competitive & social insights to help inform new content creation and enhancements to existing content.
- Design and execute tests, collect and analyze data, report results and recommendations.
Ensure Quality
- Develop recommendations & processes for improving content expertise, authority, and trust.
- Create and maintain content standards, guidelines, and procedures - including functional editorial calendars as needed.
- Develop, implement and manage a scalable, multi-dimensional content plan that is also on-brand.
- Ensure content satisfies user intent by being insightful, useful, relevant, engaging, and ultimately helpful.
- Maintain & enhance our CMS as needed, keeping things running smoothly and efficiently.
Key Skills:
