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E-mail Marketing Manager Loc: St. Louis, MO
2015-11-13 03:57:42
Job Type:
Full Time only
Budget $:
100,000 - 200,000
E-mail Marketing Manager Loc: St. Louis, MO
The E-Mail Marketing Manager is responsible for setting the overall Email Marketing Strategy, planning and development of new / improved programs; analytics and reporting; campaign management and sales forecasting; testing and optimization; and acquisition and file management. Reports to the VP of E-Commerce
Years Experience: 4-6
Responsibilities:
Develops an email marketing roadmap of projects
Serve as liaison to Merchandising, Creative, and Email Service Provider to assist in the production of all e-mails and their adherence to brand guidelines and industry best practices
Responsible for data hygiene, segmentation, and AB testing of Email templates
Manage 1 direct report
Similar Roles: Ecommerce Marketing Manager, Email Project Manager
Key Skills: